Innovative, playful, and fashionable design – iDeal Of Sweden’s new collaboration with LA-based influencer Hailee Lautenbach is here. Prints with a clear focus on eyes have been recurring within fashion and lifestyle details during the past years and it is something that will never go out of style. "All eyes on me" takes the eye prints to the next level with its new take on shapes, colours, and design. The beautifully drawn eyes against a white backdrop are accompanied by little hearts in cerise that picks up the colour of the eyelids which creates a tasteful overall impression. The simple and stylish design works with the entire summer colour palette.